Northgate Tutors: Unified Inbound Lead Qualification and Admission Routine

Created an automated student inquiry intake and admission guidance system connecting social media ad leads with branch counseling coordinators.

Client: Northgate Tutors. Industry: Education & Academic Coaching. Location: Birmingham & West Midlands, United Kingdom.

The challenge

During admission intake sessions, Northgate Tutors received thousands of student inquiries across Facebook Lead Ads, website forms, and walk-in requests for different academic batches.

• High lead response latency of 24 to 48 hours during peak admission seasons.
• Counselors lacked notes on which specific grade or course subject the student originally requested.

The solution

Mexvo AI built an instant lead ingestion pipeline connecting Meta Lead Ads webhooks directly to a centralized counseling CRM with automated WhatsApp course guides.

• Configured WhatsApp message templates compliant with educational outreach regulations.
• Built automated follow-up sequences for applicants who opened course brochures but had not scheduled a counselor call.

Typical outcomes

• Inquiry response time dropped from over 24 hours to under two minutes.
• Every applicant receives official course outlines and schedule details immediately upon submitting interest.
• Branch counselors receive organized candidate profiles with verified contact numbers and subject preferences.

Technologies

Meta Lead Ads API, n8n, WhatsApp Cloud API, HubSpot CRM, PostgreSQL